How to Make a Brand Ambassador Resume (Even If You’ve Never Been One)

So you’ve decided you want to get a job as a Brand Ambassador, which is, by the way, the actual term for the job mentioned above. You may also hear these people called Promotional Models, which is similar, but slightly different in expectations and job description. Whoever you want to be, you will have to show a resume to the agencies. The only problem is that you’ve never done this job. Almost all Brand Ambassadors and Promo Models work through an agency, which helps them land these jobs at events and accounts. A good relationship with an agency starts with first showing them what you have to offer!

Think of a Brand Ambassador resume as a sales and marketing resume. Most people, at SOME time in their lives, have worked in sales. If that sounds like you, no matter how long it’s been, put it on this resume. What was your job description? Was he helping customers on the floor with clothes or products? Perfect, add it to the resume! Did you work on commission? Excellent! This shows that you are sales oriented! It’s important to keep in mind what may seem like small tasks when making a resume for the Brand Ambassador job. Agencies want to see that you have had experience attracting the general public to buy something. If you have ever worked in marketing, this is also extremely valuable. This shows agencies and future employers that you are staying informed. Learn about market trends, consumer trends, and what competing products have to offer. Even if your experience had NOTHING to do with the kinds of things you see Brand Ambassadors promoting, that’s fine. Knowledge is still valuable. Explain what you did in this position, if you were some kind of team leader or project manager, leave it!

Let’s say you’ve never worked in sales or marketing. Our final tip is to let them know your people skills! ANY job is going to require social skills. Even if you had a job pumping gas (assuming you found a job at a gas station that still pumps gas to the customer…) you were interacting with people, making their experience a good one, from start to finish. Explain how you made each interaction a positive exchange between the consumer and the manufacturer. Did you work in a daycare? Talk about how this honed your problem-solving skills and your ability to avoid conflict and find a happy balance between all parties. You don’t have to say that the “parties” were five years old! Have you ever held a secretarial position? Talk about how your organization and computer skills keep you task-focused and goal-oriented. Work on your personal interests when you can. Are you a runner? You’re perfect for working the registration desk at a charity run! You play videogames? You’ll look amazing at a gaming convention! Agencies want to meet you, and there are countless professional attributes that serve you well in this industry, including being tech-savvy, polylingual, speaking well, and much more!

You’ll find that the most important part of this job is showing up on time, knowledgeable about your brand, with a smile, and a stellar work ethic. Like any job, your reputation will grow and that will open even more doors for you. With these tips, you can cultivate a resume that opens that first door and says “I’m here and you WANT to hire me!”