Technology

Google AdSense: Top 5 Tips to Improve Your Earnings and Make More Money Online

If you want to earn money online, a good way is to display Google AdSense ads on your website. The Google AdSense program serves ads related to the content of a site. This means that the ads are relevant to the content on a site, which means more revenue as more people click on these ads.

Here are 5 ways you can boost your AdSense earnings, whether you’re new or not, and make more money online:

Tip 1: The shape and size of your AdSense ads. A popular and successful AdSense format is the large rectangle (336×280). It gets a high CTR when placed in the right place (more on that later). CTR stands for click through rate. So if 10 out of 100 people clicked on your ad, the CTR would be 10%.

Text ads generally outperform image ads as they blend better with text and don’t annoy the visitor as much as an image ad.

Tip 2: The positioning of your ads. If you place your ad close to the text that people are reading, you’ll get a higher CTR. So if you place an ad at the top of a paragraph or in the middle, it usually works fine.

Why? Because as the visitor reads the content, he too is forced to look at the ad, which means more clicks and revenue. Also make sure the ad doesn’t stick out like a sore thumb. So, use an ad shape and size that works well for the position.

The best way to determine which ads to place where will come from your own tests. But you can get a good idea of ​​where to start by looking at Google’s heat map. Search “Google Heat Map” on Google and you will find it. It shows you the best places to place ads on a website.

Tip 3: The format of your ads. What does this mean? The text and background colors must match the content of your page. By the way, you can’t go wrong with black text on a white background for your content and ad formats.

Think about it. Why are books written in black and white? Because that’s what people are used to and like. Links in your ad must also be in blue. Use the default blue color in your AdSense account. You’ll see it there when you set up your ad.

Tip 4: Don’t overdo it with too many ads. You may think that placing a lot of ad units on your site will generate a lot of revenue…wrong. The best way to tell which ads earn the most money is to see which ads appear first in the code view of your web page. You can see this code view when you right click on the page and select “view source code”. So the ad at the top of the code gets the most revenue and the top ad in this ad unit gets the most per click.

Tip 5: Try what works best! You can use channels to see which ads bring you the most revenue. This is very simple to set up. Just name your channel “AdSense 336×280 top left” when setting up your ad.

This way, you’ll know exactly which ad is getting the most revenue. You can then use the same ad type in the same position on your other websites to earn more money.

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