Digital Marketing

Monaco Grand Prix 2016: Fallout

The Monaco Grand Prix never fails to disappoint; The glamorous yet challenging street circuit separates the men from the boys, and it’s the race every driver wants to win. With its limited overtaking opportunities, some spectators find this prestigious race boring, but underestimate the complexity of the sport’s slowest and most difficult circuit. As they […]

Digital Marketing

Writing powerful headlines that sell

After noticing a significant decrease in the quality of the marketing emails sent to me from a number of unsubscribe mailing lists, I thought it was time for a refresher course to write effective emails for better response rates from marketing. After all, it only makes business sense. As a business consumer, I am always […]